Author's Media Tool Kit, The

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Author's Media Tool Kit, The

14.95 19.95

by Laura Orsini

Virtually every first-time author longs to make a splash with his or her book. Many wonder how other authors wind up on the Today show or The Daily Show. Often a publicist is involved, but this is not always the case — and it’s not always necessary. Of course, it’s easier to break in with small, more local media outlets. This book gives you the tools to write news releases that lead to media coverage for you and your book.

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